/in weeks
We help founders launch websites, MVPs and SaaS products with a small senior team and AI-assisted engineering. You get working software fast, and code your future team can pick up and run.
↓Click a note to move it in or out of v1
Where you are on the climbdecides the first build.
Four base camps, from a bare idea to a live product adding AI. Pick your camp to see what we do from there.
A non-technical founder with an idea
We cut the idea down to the smallest product that tests demand and build it with you in weeks.
A funded seed-stage startup
We act as your senior tech team until you hire, building the product and setting up the engineering basics.
A SaaS company with early customers
We add billing, team roles, usage analytics and an admin panel so you can charge and support customers properly.
A product team adding AI
We build AI features such as document extraction, search and assistants, with cost controls and human review where it matters.
Four blocks foundersbring to the first call.
Each one makes the whole product wobble. Pull a block to see the problem, then watch a solid block slide into its place.
Our agency built it and nobody understands the code
The first version works, but there are no docs, no tests and the code lives in someone else's account.
Your code sits in your own GitHub with tests, docs and a setup guide any developer can follow.
We spent months building before any user saw it
Features piled up while the core question, whether people will pay, stayed unanswered.
Real users try the product within weeks and you decide the next build from what they actually do.
We cannot hire a CTO yet
You need senior technical decisions now but cannot afford or find a full-time CTO.
A fractional senior team makes architecture, hiring and vendor decisions with you and documents them.
Billing and plans are held together by spreadsheets
You invoice manually, track plan limits by hand and chase failed payments over email.
Subscriptions, GST invoices, plan limits and failed-payment retries run on their own.
From a search for your nameto a paying team.
Every user earns six badges on the way to becoming a paying customer. Each badge is a moment the product has to handle well.
Hears about the product and searches its name
The launch site ranks for the brand and explains the problem, product and pricing in one scroll.
Tries a free tool such as a calculator or template
Product-led SEO pages give real value and invite the user to save their work by signing up.
Signs up and starts a trial
Onboarding guides them to the first useful result and analytics records each step.
Invites teammates to the workspace
Team roles and permissions control who sees and edits what.
Upgrades to a paid plan
Billing handles card or UPI payment, proration and a GST invoice automatically.
Asks for help or a new feature
In-app support and an admin panel let your team see the account, fix issues and log the request.
Eight things inyour product's dock.
Launch site, MVP, dashboard, billing, analytics, AI, product-led SEO and a senior team. Hover the dock and click an app to open it.
A fast marketing site that explains the problem, the product and pricing, with a waitlist or signup. It is built so you can edit pages and publish without a developer.
A launch site with CMS, analytics, waitlist and SEO basics
A fintech founder launches a waitlist page two weeks before the MVP and collects early signups from target users.
We scope the one workflow that proves your idea and build it end to end with login, data and the core screens. Everything else waits until users ask for it.
A working MVP in production with real user accounts
A logistics startup's MVP lets small shippers in Surat book a pickup and track it, and nothing else.
The logged-in product with team workspaces, roles and permissions, settings and an internal admin panel for your support team.
Multi-tenant dashboard, role controls and an admin console
An HR SaaS lets a company admin invite managers who see only their own team's leave and attendance.
Plans, trials, upgrades, usage limits and invoices through Razorpay, Stripe or another provider. GST details and invoice numbering follow Indian requirements for domestic customers.
Billing flows, plan enforcement and automated invoices
A customer upgrades from the starter plan mid-month, pays the prorated amount by card and gets a GST invoice.
Event tracking for signups, activation steps and feature use, with dashboards you can read without a data team.
An event plan, tracking code and an activation funnel dashboard
You see how many trial users connected their first data source within a day and where the rest dropped off.
Features built on large language models such as extraction, summaries, search over your data and assistants. We add evaluation tests, cost limits and fallbacks so results stay reliable.
A working AI feature with test cases, usage caps and logging
A legal-tech MVP extracts parties, dates and amounts from uploaded contracts and asks a user to confirm uncertain fields.
Pages that grow search traffic from your product itself, such as templates, calculators, integration pages and comparison guides. Each page is useful on its own and follows Google's guidance on helpful content.
A set of programmatic or tool pages with a content plan
An invoicing SaaS publishes a free GST invoice generator that ranks and invites users to save invoices in the product.
A senior engineer and product lead join your planning, review architecture, set up CI and security, and help you hire. We work in your tools and your Slack.
Weekly planning, architecture notes, and hiring support
We review three candidate developers' take-home tasks with you and recommend who to hire for the backend.
Every week, the versionnumber goes up.
Five phases from scope to handover. Weekly releases mean you click through working software every Friday, not at the end.
We map users, the core workflow and what must be true for the business to work. We cut the MVP to the smallest version that tests it.
Share your pitch, user interviews and any competitor products you admire.
- A one-page MVP scope
- Tech stack recommendation
- A fixed price for your first release
We design the screens for signup, the main workflow and billing. You click through a prototype and can show it to users.
Test the prototype with three to five target users.
- Clickable prototype
- Approved screens
- Two passes on your product screens before code
We build in one-week cycles and deploy each week to a private preview. AI speeds up repetitive coding and tests, and senior engineers review every change.
Join a 30-minute weekly demo and decide priorities.
- Weekly preview releases
- Code in your GitHub
- Running test suite
We launch with monitoring, error tracking and analytics in place. We fix issues from the first users quickly.
Bring the first users in and share their feedback.
- Live product
- Analytics dashboard
- Launch issue log
We keep building as a fractional team or hand over to your hires with docs, walkthroughs and paired sessions.
Hire your team when ready, or keep us on a monthly plan.
- Handover documentation
- Recorded code walkthroughs
- Paired onboarding for new developers
Five bars racefor your calendar.
Each bar is one scope choice. Click a bar to switch between the lean version and the bigger one. The longest bar rises to the top.
Six things three groupswill check for you.
Investors, customers and your future team each care about different parts of the product. Click a must-have to see who it is for and why.
Investors and future hires need you to own the repository, cloud and data outright.
Matters to: Investors and Your teamB2B buyers expect to invite colleagues and control access before they pay.
Matters to: CustomersIndian business customers need valid tax invoices to claim input credit.
Matters to: Investors and CustomersWithout activation data you cannot tell which features matter or why trials fail.
Matters to: InvestorsEarly customers forgive missing features far more easily than lost data or silent failures.
Matters to: Customers and Your teamYour first engineering hire should be productive in days, without reverse-engineering the code.
Matters to: Your team
SaaS products handling personal data in India fall under the DPDP Act, which covers consent, data requests and breach reporting, and fintech or health products may also face RBI, SEBI or health data rules. Recurring card and UPI payments follow RBI e-mandate rules handled through your payment provider, so check your specific obligations with your adviser.
Six things from you,six promises from us.
Pull the zip down. Each thing you bring locks into a promise we make, which is how a small team ships fast without surprises.
A clear description of your target user and the problem you solve
The repository, cloud hosting and third-party services are created in your company's name.
Access to a few target users for prototype tests and feedback
We write setup guides, architecture notes and tests so a new developer can work on it within days.
A founder who joins the weekly demo and makes priority calls
Every week you see working software on a preview link and can click through it yourself.
Company accounts for GitHub, cloud hosting, domain and payment provider
If a feature can wait until users ask for it, we tell you, and you decide.
Any existing code, designs or research, with access to the repositories
AI features ship with usage limits and cost dashboards so a busy month does not surprise you.
Your pricing idea, even if rough, so billing can match it
Each phase has an agreed scope and price before work starts, with payments tied to milestones.
Founders usually askthese first.
Search, or filter by topic. NDAs, equity, stack, AI and handover are covered.
Getting startedI am a non-technical founder. Can I work with you?
Yes. We explain choices in plain language and write down every important decision. You focus on users and the business, and we handle the technical side with you.
Getting startedCan we protect my idea before we share details?
Yes, we are happy to sign a mutual NDA before you share details. The contract also states that all code and IP belong to your company.
Cost & timeHow long does an MVP take?
Most MVPs we scope take 6 to 12 weeks. A single workflow on web is at the shorter end, while mobile apps, marketplaces or complex AI push it longer. We fix the scope before starting so the timeline is clear.
Cost & timeDo you take equity instead of fees?
We work on fixed fees per phase, paid against milestones. That keeps the relationship simple and leaves your cap table for investors and your team.
TechnicalWhich tech stack do you use?
We choose widely used tools that are easy to hire for, often TypeScript with React or Next.js, Node or Python on the backend and PostgreSQL. We avoid unusual choices that would make your future hiring harder.
TechnicalHow do you use AI in development?
AI helps us write boilerplate, tests and migrations faster. Senior engineers design the architecture and review every change before it merges, so you get speed without unreviewed code.
TechnicalIs our customer data safe in AI features?
We use providers and settings that do not train on your data where that option exists, and we limit what data each feature sends. For regulated data, we document the flow so you can review it with your adviser.
After launchWhat happens when we hire our own developers?
We hand over with written docs, recorded walkthroughs and paired sessions. We can stay on part-time during the transition or step back completely.
After launchCan you stay on as our tech team after launch?
Yes, on a monthly plan billed monthly that you can cancel anytime. It covers a set number of hours for features, fixes and technical advice.
After launchWill you help with investor technical due diligence?
Yes. We can prepare architecture notes, security practices and a code walkthrough for investors' technical reviewers.
Get your product in front of users in weeks, with code you own
Send your pitch deck or a voice note of the idea, and we will cut it down to a first version you can launch.