/for Googlebot
We find the technical reasons Google cannot crawl, render or index your pages properly, and fix them in order of impact. Each recommendation points to the Google documentation behind it, so you know why it matters.
↓Googlebot walks your site like a maze. Each loop is a different site with different walls to take down
Technical SEO,explained without jargon.
What is technical SEO?
One idea at a time. Each sheet lays over the last, so the picture builds up. Tap a number to jump.
It is like making sure the roads, signboards and gates to your shop are open before you spend on window displays.
Technical SEO is the work that lets search engines find, load and understand your pages.
It covers things visitors rarely notice, such as which URLs exist, how pages link together, what the server returns, and whether content appears without heavy JavaScript.
When this layer is broken, good content can stay invisible.
Fixing it clears obstacles, while rankings still depend on relevance and content quality.
Heard yourself say this?Count how many fit.
Five things owners tell us before a project like this starts. Every one you recognise adds a tally mark.
Tap the lines you have said this year.
One fits. Worth a short call to see if Technical SEO is the right fix.
Two fit. A short call will tell you whether to do this now or later.
Three fit. This is probably worth planning soon.
Four fit. You are losing time to this already.
All five. This page was written for you.
Six parts,all handed over to you.
Your Technical SEO work is made of these six parts. The comb lights each one in turn; tap a cell to read it.
Full crawl and index audit
A crawl of your site compared with Search Console's page indexing report, listing every pattern of excluded, duplicate or orphaned page.
Rendering check
Tests with the URL Inspection tool and a JavaScript-enabled crawler to confirm Google sees the same content and links that users see.
Canonical, redirect and status fixes
Clean redirect chains, correct canonical tags, real 404s for removed pages and consistent use of https and trailing slashes.
Crawl control
Sensible robots.txt rules, handling of faceted navigation and parameters, and XML sitemaps listing only indexable, canonical URLs.
Core Web Vitals fixes
Improvements to LCP, INP and CLS based on field data in Search Console, starting with the templates that cover the most pages.
Change log and recheck
A dated record of every change and a follow-up review of Search Console reports four to six weeks later.
- Full crawl and index audit
- Rendering check
- Canonical, redirect and status fixes
- Crawl control
- Core Web Vitals fixes
- Change log and recheck
Four legs of one relay,about 6 weeks, start to finish.
Each leg is sized by how long it usually takes. Watch the baton go round, or tap a leg to jump there.
The question we hear most:Audit only, or audit and fixes?
The board turns through each option. Tap one to hold it and read the trade-off.
You have an in-house or agency developer who can implement changes but needs precise direction.
Progress depends on your developer's availability, and some fixes may be interpreted differently.
You have no developer on hand or need fixes done quickly before a launch or migration.
We need admin or code access, and changes go through your approval before going live.
Four factors,four corners of your project.
Each corner grows when that factor is on the larger side. The outline is your project's footprint, and the quote follows it.
A compact project. The smallest footprint for your quote.
Mostly compact, with one area that needs more work.
A balanced build. Half the factors on each side.
A larger build. Most areas need extra work and time.
The full footprint. Every factor on the larger side.
Picture a business like yours,in three frames.
A typical situation, not a client story. The line in each frame goes from tangled to straight as the work is done.
A Delhi coaching institute after a website rebuild
Four things that trip a project,and the fix we fit instead.
Each fuse is a mistake we see often. Watch it blow and get replaced, or tap a fuse to read the fix.
Blocking pages in robots.txt to remove them from Google
Blocked pages can stay indexed, so we use noindex or removal where the goal is de-indexing.
Chasing a perfect audit tool score
We prioritise issues by their effect on important pages, since many tool warnings do not matter for ranking.
Redirecting every old URL to the homepage
Each old page should point to its closest equivalent, or return a 404 if nothing matches.
Launching a redesign without a crawl comparison
We crawl old and new versions before launch to catch lost pages and broken links.
Technical SEO questions,answered plainly.
Search the answers. If yours is missing, ask us on the call.
Cost & timeHow long until technical fixes show in Google?
Google needs to recrawl affected pages, which can take days for important pages and weeks or longer for deep ones. We track progress in Search Console reports. Ranking changes depend on many other factors too, so we do not promise positions.
Cost & timeWhat does a technical SEO audit cost?
Cost depends on site size, platform complexity and whether you want us to implement fixes. A small service site needs a short audit, while a large store or portal needs log analysis and deeper rendering checks.
OwnershipDo you need access to our server?
Search Console and CMS access cover most work. Server or hosting access helps for redirects, caching and log files, and we can work through your developer if you prefer.
Getting startedIs Core Web Vitals a ranking factor?
Google uses page experience signals including Core Web Vitals, but says relevance and helpful content matter more. We fix poor vitals because they affect visitors too, without overstating their effect on rankings.
Getting startedCan you help before we migrate to a new platform?
Yes, and that is the best time. We prepare the redirect map, check the staging site for indexing problems and plan the launch so Search Console can be monitored from day one.
Getting startedOur site is on Shopify. What can be fixed?
Shopify controls some things, such as certain URL structures, but themes, internal linking, duplicate collection paths, structured data and speed are all improvable. We work within the platform's limits and tell you which issues cannot be changed.
OwnershipWho owns the audit and the fixes?
You keep the audit, the change log and all access. Search Console stays verified under your account, with us added as a user.
Getting startedWhat happens after the fixes are done?
We recheck after Google has recrawled and report what changed. Many clients move to a monthly plan so new issues from site updates are caught early.
Works well alongside,from the same practice.
Let Google see the site you built
Share Search Console access and we will point out the first technical issues worth fixing.