/before it exists
We build a realistic, tappable version of your product that behaves like the real thing. You test the idea, settle debates and brief developers without writing a line of production code.
↓Each loop wires a different product, taps through it, tests it with five tasks and rewires the step people got stuck on
Prototyping,explained without jargon.
What is a clickable prototype?
One idea at a time. Each sheet lays over the last, so the picture builds up. Tap a number to jump.
It is the model flat a builder shows buyers before the tower goes up.
A prototype is a model of your app or website that looks and responds like the finished product.
You can tap buttons, fill in forms and move between screens, though nothing is saved to a real database.
It lets customers, staff and investors experience the idea early.
Changing a prototype takes hours, while changing built software can take weeks.
Picture a business like yours,in three frames.
A typical situation, not a client story. The line in each frame goes from tangled to straight as the work is done.
A Kochi fishing cooperative planning an app for boat owners
Heard yourself say this?Count how many fit.
Five things owners tell us before a project like this starts. Every one you recognise adds a tally mark.
Tap the lines you have said this year.
One fits. Worth a short call to see if Prototyping is the right fix.
Two fit. A short call will tell you whether to do this now or later.
Three fit. This is probably worth planning soon.
Four fit. You are losing time to this already.
All five. This page was written for you.
Six parts,all handed over to you.
Your Prototyping work is made of these six parts. The comb lights each one in turn; tap a cell to read it.
Flow map
A diagram of every path the prototype supports, including the unhappy ones like a failed OTP. It defines exactly what the prototype covers.
Interactive prototype
A link that opens on any phone or laptop and responds to taps, typing and swipes. It feels close enough to real that testers forget it is a model.
Realistic sample data
Believable names, addresses, prices and order histories in Indian formats. Real-looking content makes test feedback far more useful.
Usability test notes
Observations from sessions where people tried the prototype, with clips of key moments. Each note links to the screen it concerns.
Revised prototype
An updated version that fixes what testing uncovered. It becomes the reference your developers build against.
Demo script
A short walkthrough script for investor or board presentations. It covers the story, the screens to show and likely questions.
- Flow map
- Interactive prototype
- Realistic sample data
- Usability test notes
- Revised prototype
- Demo script
The question we hear most:Design-tool prototype or coded prototype?
The board turns through each option. Tap one to hold it and read the trade-off.
You want to test layout, flow and wording quickly, and need fast changes between sessions.
It is quick to build and change, though it cannot handle live data or complex calculations.
Your idea depends on real data, search results, maps or a calculator that must give true answers.
It feels fully real and can reuse some code later, though it takes longer to build and adjust.
Four legs of one relay,about 4 days, start to finish.
Each leg is sized by how long it usually takes. Watch the baton go round, or tap a leg to jump there.
Four things that trip a project,and the fix we fit instead.
Each fuse is a mistake we see often. Watch it blow and get replaced, or tap a fuse to read the fix.
Prototyping every screen in the product
We prototype only the journeys that carry the most risk, which keeps it fast and useful.
Making the prototype so polished that feedback becomes about colours
We match fidelity to the question, using rough screens when the flow is still uncertain.
Showing it only to colleagues
We test with people who match your real customers, since colleagues already know how it should work.
Treating the prototype as finished software
We hand over clear notes on what is simulated, so developers estimate the real build honestly.
Four factors,four corners of your project.
Each corner grows when that factor is on the larger side. The outline is your project's footprint, and the quote follows it.
A compact project. The smallest footprint for your quote.
Mostly compact, with one area that needs more work.
A balanced build. Half the factors on each side.
A larger build. Most areas need extra work and time.
The full footprint. Every factor on the larger side.
Prototyping questions,answered plainly.
Search the answers. If yours is missing, ask us on the call.
Cost & timeHow quickly can we have a prototype and what does it cost?
A single-flow prototype can be ready to tap in about a week. A multi-role prototype with testing takes three to four. The number of flows, fidelity and testing rounds set the price, which we fix before starting.
Getting startedCan we show the prototype to investors?
Yes. Many founders use it in pitch meetings because it shows the product working on a phone. We can add a demo script and a looping walkthrough video.
Getting startedCan the prototype be turned into the real app?
Figma prototypes become the design reference, and coded prototypes sometimes provide reusable front-end parts. In both cases the back end, security and data are built properly in the development stage.
OwnershipWho owns the prototype files?
You do. The Figma file or code repository sits in your account, and you can share or edit it freely.
In IndiaCan the prototype work in regional languages?
Yes. We can build it in Hindi, Malayalam, Bengali or any language your users read, and test it in that language. A native speaker should confirm the wording.
Getting startedDoes a prototype work for internal tools too?
Very well. Staff can try a new order or approval screen and tell us what is missing before developers start. It avoids building tools people quietly refuse to use.
Getting startedWhat if testing shows the idea does not work?
That is a useful result at a fraction of the cost of finding out after launch. We help you decide whether to change direction or try a different approach in a second round.
Getting startedWhat happens after the prototype is approved?
You can hand it to any development team, or our platforms team can estimate and build from it. Either way, developers start with a tested blueprint.
Works well alongside,from the same practice.
Hold your idea in your hand. We'll make it tappable first.
Describe the one journey you are least sure about, and we will suggest how to prototype it.